It’s an incredible experience to see things in different perspective.
Seasons, they may just be a description of the period we are currently living, a name someone gave to pile months together in a same category, but it is actually something deeper than that, is the personality, feeling, emotion, and character each season reflects. We can be easily attracted to one season, but reflect another one totally different by acknowledging the main characteristics each season have within us. It all begins with colors and how these colors are arranged in a way they can describe the season and a personality as well. These past days I’ve learned which season best describes me, but most important the season that best describes my business. Why is this important? More than what I ever thought. Giving personality to a brand, learning the aesthetics and “shape” of a business and recognizing its season will enable you to understand the meaning of your branding; it’s key to develop a rich and unique identity which will “compel people to buy into you and importantly, buy from you”. (Fiona Humberstone, The Brand Stylist www.thebrand-stylist.com).
I’ve always been a color-lover and I now understand how much colour-psychology will help style brands with structure and character, which will “feel as good as they look”. (F.H)
Thank you so much to a person I admire that has been an inspiration to me, not only because she is a very successful entrepreneur-business woman, but because she shared with many aspiring-business-entrepreneur-women/men a lot of invaluable knowledge which will help us grow and deliver quality, unique and long lasting work. Fiona Humberstone www.fionahumberstone.com
I shared an incredible experience with a group of talented people from all over the world, from Uruguay to Canada to Spain all the way to Venezuela where I’m from, and even though we are from different regions we share a lot of the same concerns and aspirations. Thank you all for an invaluable experience.
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